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Why Your Business Needs Animation in 2025

Unlocking Growth with DigiDala’s Animation Services in New Zealand

In today’s fast-moving digital world, businesses need content that captures attention and keeps people engaged. Animation is one of the most powerful tools to achieve this. From explaining complex ideas to elevating brand storytelling, animation offers flexibility and impact across marketing, websites, and social media.

At DigiDala, based in Hamilton, Waikato, we help New Zealand businesses unlock growth with animation that connects with their audience.

1. Animation Grabs Attention

Research shows that animated content is more likely to stop users scrolling compared to static images. With people consuming more content on mobile, short and dynamic animations give your brand the edge.

Ever felt like your ideas are just too complex to put into words? That's where our 2D animated explainer videos come in! Tailored for diverse industries from tech wonders to healthcare heroes, we transform complex concepts into fun, easy-to-digest visual stories. Learning about your products and services will be a journey of discovery for your audience.

2. Explain Complex Ideas Simply

Some services or products can be difficult to describe in words alone. Animation simplifies the message through visuals, making it easy for potential customers to understand.

A NZ tech company can use a 2D explainer animation to demonstrate how their software works, helping customers quickly see the value.

3. Build Brand Recognition

Animation allows you to bring your brand identity to life with colours, fonts, and motion graphics that reflect your style. Consistent use of animation across platforms helps people remember your business.

A Waikato construction company could use animated logo stings at the start of project videos, reinforcing their brand every time.

4. Boost Engagement on Social Media

Animated posts generate higher engagement rates than static ones. Platforms like Instagram, Facebook, TikTok, and LinkedIn favour video and motion, meaning your content has a better chance of being seen.

A New Zealand e-commerce store can use short product animations on TikTok to showcase features and increase sales.

5. Cost-Effective and Flexible

Unlike live-action video, animation doesn’t require hiring actors, locations, or large crews. It’s scalable and can be tailored to fit your budget while still delivering professional results.

In the education sector, a New Zealand training provider can use explainer animations to break down complex subjects - such as financial literacy, health and safety, or technical skills. Instead of relying on dense text or lengthy lectures, animation can present the same information in a clear, engaging format that students are more likely to retain.

Call to Action Button View some of our latest animation work

Working with DigiDala

DigiDala helps Hamilton and Waikato businesses create animations that drive results. Our services include:

  • 2D animations for explainers, ads, and social media

  • Animated graphics for websites and presentations

  • Branded motion content tailored to your goals

Whether you’re a small local business or a larger New Zealand company, we design animations that help you connect with your audience.

Final Thoughts

Animation is more than just a creative extra - it’s a proven way to capture attention, explain ideas, and grow your business. By partnering with DigiDala, you’ll have access to animation services that are engaging, flexible, and built to strengthen your brand presence in New Zealand.